Google Allegedly Faked Gemini AI Output in Super Bowl Ad

In partnership with

The #1 AI Meeting Assistant

Typing manual meeting notes drains your energy. Let AI handle the tedious work so you can focus on the important stuff.

Fellow is the AI meeting assistant that:

✔️ Auto-joins your Zoom, Google Meet, and Teams calls to take notes for you.
✔️ Tracks action items and decisions so nothing falls through the cracks.
✔️ Answers questions about meetings and searches through your transcripts, like ChatGPT

Try Fellow today and get unlimited AI meeting notes for 30 days.

Get Started Free

Google is facing allegations of fabricating AI-generated content in its Super Bowl commercial. The ad features a business owner using Gemini to create a website description, but the same text has been on the business’s website since at least August 2020, as confirmed by archived records.

Since Google only launched Gemini in 2023, the AI could not have generated the description as depicted in the ad.

The commercial, part of a series showcasing small businesses using Gemini AI in Google Workspace, highlights Wisconsin Cheese Mart, which allegedly used Gemini to draft a product description for its Gouda listing.

The ad had already drawn criticism for initially presenting false information, claiming that Gouda accounts for "50 to 60 percent of the world's cheese consumption"—a factually incorrect statement. Google later edited the ad to remove the claim, and the business owner also updated their website.

Despite this, Google insisted that Gemini originally wrote the website description. In the commercial, the AI is shown generating the text, and Google Cloud’s president, Jerry Dischler, defended the ad on X, saying the Gouda statistic was "not a hallucination" and that "Gemini is grounded in the Web."

When questioned about the ad’s changes, Google spokesperson Michele Wyman told that the business owner suggested having "Gemini rewrite the product description without the stat," and Google then updated the UI to reflect this revision. However, it appears that the original description was never actually written by Gemini.